The Daman Corporate Identity Strategy is designed to develop and manage a unique corporate identity for Daman, setting it apart from the competition and creating a brand that is recognized, respected, trusted and well positioned in the market.

Daman's corporate identity expresses our organization's style, quality, and personality. It projects an image of excellence and cohesiveness that is important in attracting customers. To the outside world, our identity reflects who we are and what we do. Maintaining and controlling a coherent corporate identity is central to the portrayal of an image of strength and control.

Effective communication is necessary for business growth, and first-class design is the foundation for effective communication. From our letterhead and signage to advertising styles - such elements all contribute to an overall sense of consistently applied quality standards. National Health Insurance  Company - Daman has invested in an identity as part of an on-going program of effective communications - its use and application are controlled through this document. It contains the design guidelines for a range of communications media and sets rules through which to apply our logo. These guidelines will ensure that our identity is reinforced consistently in multimedia and printed marketing material.

We recommend all external agencies and suppliers to consult this manual whenever producing marketing collateral for National Health Insurance Company - Daman.

Your co-operation is highly appreciated in maintaining our strong image and design standards. 

Dr. Michael Bitzer
Chief Executive Officer
National Health Insurance Company - Daman

Download Daman Corporate Style Guide